In a previous article we introduced you to Google Trends and discussed the main uses of the tool in order to give you leads for content marketing and SEO. We had indeed discussed the features of keyword search, finding similar keywords, and discovering related topics. Below we will go into more detail and unveil nine…
You probably already know what a domain name is, and why some domains are better for businesses than others. Choosing a branded domain is essential for your company’s website to make an immediate impact. But once you have chosen the perfect domain for your business, there is yet another crucial task to accomplish: establishing its…
Writing and publishing quality, detailed and reader-friendly content is an essential part of any good content marketing strategy. You either have to spend long hours doing it yourself, or hire a skilled content writer who has a good knowledge of SEO. Both of these solutions prove to be expensive and time-consuming. So what if you…
When you upload your website, you’re sharing various information: text, rich content (videos, images…), as well as a whole bunch of other data that is more or less visible to your typical Internet users: the type of CMS, IP address, domain name owner… All of these are clues that can link various sites administered by…
Try Google Trends, the best tool to find out how often a specific term has been typed in the search engine, and gain competitiveness by improving your SEO strategy. What is Google Trends ? Launched in 2006, Google Trends is a free tool that provides data and graphs on the popularity of specific search…
When you launched your website, you thought you would reach the symbolic 10,000 views milestone in a few months. But today, despite all your efforts, the curve of your statistics remains desperately flat… In your mind, one question keeps coming up over and over again: why? Your content is highly qualitative. Once a week, or…
PBNs, an acronym for Private Blog Networks, are today a referencing strategy used by most SEO agencies and by the communication / web marketing departments of many advertisers. If their use is sometimes controversial because it is (wrongly) considered as a risky exercise, the use of a PBN in a netlinking strategy is a practice…
You have finally decided to start your own business, you have registered its name and bought the corresponding domain name at the same time. The only problem is, you are now left with a brand new website that is unknown to Google, and you are wondering how to get noticed by search engines. Here is…