Understanding Bidding Rules on Expired Domain Names

To acquire a domain name at Youdot, you can participate to the auctions. Following a backorder, a domain name can then be auctioned if there are at least two people interested in this domain. The auctions lasts 7 days.
The rules governing bids on our platform for the sale of expired domain names are based on international standards. It is important to know the rules in order to master the small subtleties and thus put all chances on your side to win the auctions on the domain names you covet.

Minimum bid increments

The amount of a bid can only be a whole number and must be higher than the previous bid of at least:

Actual bid

From 1 to 49€

From 50 to 99€

From 100 to 499€

From 499 to 999€

1000€ and +

Minimum increment

1€

5€

10€

50€

100€

All auctions are excluding taxes. The 20% VAT is extra if you are subject to it.

Place a bid

To win an auction on Youdot (or, more precisely, to place a winning bid), you have to consider the minimum increment to choose the maximum bid amount to place.

The minimum increment, how does it work?

On Youdot, the increment is the automatic sum added to the auction amount each time some outbid on a domain. The subtlety is that this sum varies depending on the best ongoing bid.

Taking the example of a domain name with an opening bid at 2€, on which someone placed a maximum bid at 5€. The person is leading with 2€, you enter the auction and place a bid of 3€.

Règles d'enchères

Youdot’s system examine the bidders in competition: your bid not being the highest, the first bidder still has the lead, and his ongoing bid high up to 4€. This amount matches the 3€ of your auction, leveled up from the auction step which is, in this case, of 1€.

To be sure that you win the domain name, you place a second bid of 50€. Thus, you temporarily beat the maximal bid of 5€ and lead the auction at 6€ : this matches the 5€ of your concurrent maximum bid of 5€, plus the 1€ of the increment.

Your concurrent then place a new bid of 70€. Your 50€ auction is now beaten, the new bidder has the lead of 55€: this amount is your maximum auction of 50€, plus the increment that is now of 5€.

To note:

If your concurrent have placed, after your 50€ bid, a 51€ bid then he would have lead the auction with a 51€ bid and not a 55€. The increment (here 5€ for the 50-99€ bracket) is not applied in this case, as the auction is naturally higher than yours.

Here is for the principle: the best bid is always the one that beats the previous one, either to the increment, or to the euro.

Hence the need of taking into account the increment in the amount of the maximum bid you want to place.

Calculate an effective maximum bid

  1. The first step is to determine the maximum value you want to invest in order to acquire the domain name, or to estimate the maximum value that the domain name could reasonably achieve.
  2. Then, you should refer to the increment rules (discussed above) to define your minimum bid, and that depends on the amount of the highest ongoing bid. For example, if your budget or your estimation for a domain name is 600€, the minimum increment is 50€. For a domain name at 30€, it is 1€, etc …
  3. With this information, you must show a little psychology, knowing that the accustomed bidders will also take into account the increment at the different levels.

To maximize your chances, a good “formula” is to calculate your maximum bid (the one you will place) as:

  • The maximum value of the domain name (budgeted or estimated value in step 1)
  • Increased by at least twice the applicable minimum increment (and why not three or four times)
  • And increased by a few euros (for high-value domain names)

This latest increase allows you to position yourself one step above bidders who would also use this technique.